ABOUT

About Capstone 6

About Capstone 6 Consulting

As a customer and brand strategy expert, I work with leaders of consumer brands to ignite consumer engagement, deepen customer loyalty, and fuel next-level revenue growth - without the need for significant marketing investments.

MISSION

My Mission

To help leaders implement real customer-centric strategies and grow from a place of impeccable fundamentals. My purpose is to empower them to future-proof their businesses and achieve exceptional growth – growth rooted in the customer experience that is not as influenced by budget size or external factors.

My Story

I am unabashedly consumer obsessed.

A focus on consumers has been the common thread throughout my career which spans over two decades in strategic marketing for global consumer-facing brands in industries including CPG, Retail, Entertainment & Media, Licensing, and Theme Parks and Resorts.

Observing brands across industries, from global giants to scrappy startups, I saw a common and important thread: the more an organization is focused on creating value for its customers and consumers, the greater the revenue growth. While the concept is simple, putting it into practice can prove challenging, often due to existing biases in organizations to focus on the product, service, or brand itself.

Here’s what makes me equipped to add significant value to you:

  • I uncover new insights that were previously hidden

  • I am highly skilled at translating insights into breakthrough strategies

  • I generate ideas (a lot of them) to infuse new thinking into your plans

  • I know how to identify low hanging fruit which means quick wins for you

  • I will empower you with results that get noticed in your organization

ABOUT ME

ABOUT YOU

Who I Serve

You are a business and/or marketing leader of a consumer brand(s) across B2C or distributed products and services.

You are in any consumer industry. My brand strategy expertise applies to all industries, and I have direct industry experience in Consumer Products, Retail, Entertainment & Media, Theme Parks & Resorts, IP Licensing, Technology, Golf, and Pets.

Your business is at any stage of maturity from newly-formed start-ups to mature businesses at Fortune 500 companies.

You are from a major region in North America, LATAM, EMEA, or APAC.

You have a desire to succeed and a passion for what you do.